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Paid Media (Digittel Marketing) Requirements Form

This form is the first phase of a new Paid Media campaign. Please fill in the details to the best of your ability as the information will be used for the proposal of the campaign(s).

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Client Liaison Contact Details

Client Liaison Contact Details

What is the name of the brand associated with the current paid media account?

The domain you want allocated to the project

Provide details on what other channel(s) you are using

List a summary of the products and/services you sell

Provide at least 3 unique selling points such as cost, delivery, availability, variety, etc.

Provide a description of your branding using at least 5-10 keywords that best describe your brand

Campaign Platform & Objective

Which platform would you like to use and why would like like to run the campaign

Platform Type

Select the platform(s) you would like to use

Which Platform(s) are already setup and working (tried and tested)?

Campaign Objective

What is the purpose of carrying out the campaign?

What is the overall objective of carrying out Paid Media Advertising?

Provide more details about the purpose of the campaign

Campaign Audience

Provide details about the audience that you would like to target

Campaign Objective

Why you would like to carry out the campaign

What is the overall objective of carrying out Paid Media Advertising?

Provide details on what the campaign will need to achieve

Audience Details

Provide details about who you would like to target during the campaign

The age range of the target market

Please provide percentage split between male and female groups

Would you like to target users with a specific job title or term in their name?

Which demographic area should we target for the campaign?

Who are your main competitors

List the name and URL

what are your competitors doing well?

Budget & Timing

To understand what package, services and features we can offer, please select an estimate how much you would like to spend on media spend through PPC

When would you like to begin setting up the campaign?

How long do you envisage the campaign to last?

Are you happy for Digittel to provide you a proposal based upon the requirements captured within this form?